Financial Literacy Education should start in elementary school (grades 1-8)
High School is too late!
The REALITY
Less than 15%
of Canadian elementary students receive formal financial literacy education, yet their financial habits and mindsets are formed starting age of 7.
The GAP
roughly 50%
of North American young adults reach age 25 with ZERO training or school curriculum education in financial literacy
Age 7
The age at which kids value systems, beliefs and money mindsets are starting to be formed


Our Passion Project-Kid's Financial Literacy
Our Solution: A book every grade 4-6 student MUST read!
A fantasy book about how money works for ages 8–12 (Grades 4 and 5)
Introduces kids to the 4 Pillars of Money: Spend, Save, Invest, Give
What banks and financial institutions actually do for families
Rainy day funds, budgeting and parental choices
What are luxuries vs necessities?
11-year-old Kristy needs only $5 from the Tooth Fairy to buy shiny new roller blades. In a dream, she meets Penny, the Clever Cash Cow and Boss of the Tooth Fairies, who takes her on a magical flying bubble through the world of how money works..


Kristy and the Clever Cash Cow
A Magical Journey of Discovery About Money







